Just because sweets are made from natural ingredients, it doesn’t make them any less delicious.
We allowed individual Natural Confectionery Co sweets to take the spotlight to demonstrate what makes them so tasty – from the sourness of jelly Squirms to the sheer size of Megasaurus gums.
Playful emails and interactive banners led to a colourful microsite with every activity, not to mention line of copy, created to put a smile on the faces of parents and children.
